Glossary What is IT Asset Remarketing?
By / 2 Jan 2023 / Topics: Device lifecycle
IT asset remarketing is a process organizations follow to resell outdated, unused or retired technology. Businesses include IT asset remarketing as part of their device lifecycle strategy to reduce electronic waste and recoup costs on assets it previously purchased to help fund future IT investments.
A critical component to effective IT asset remarketing is ensuring sensitive information is no longer stored on the asset’s drives. Organizations often turn to an IT asset marketing specialist to help remarket IT assets in a safe and secure way that destroys sensitive information. This can often involve the destruction of drives before the rest of the asset is refurbished and resold.
IT asset remarketing typically follows these steps:
- Asset evaluation to determine the value and condition of the asset.
- Data sanitization for securely erasing all data from devices to safeguard sensitive information.
- Refurbishment to repair, restore and upgrade IT assets to extend their lifespan and increase market value.
- Resale by finding buyers for refurbished IT assets and ensuring they are sold at the highest possible price.
- Proper recycling of IT assets to reduce e-waste and responsibly dispose of unusable equipment.
