Webinar Persona Power: Supercharging your IT Strategy

Transitioning to new ways of working has caused organisations to adjust their processes and methods of collaboration rapidly. With dispersed teams, new business challenges, and complex security issues, the needs of the agile workforce are evolving at lightning speed. As a result, IT organisations have to deal with a series of challenges such as maintaining employee productivity, securely managing different working environments (onsite and remote) and delivering innovation while remaining compliant.

Insight’s Persona Research and Development service enables organisations to make more informed and strategic decisions around IT service offerings based on persona information.

Find out how your organisation will benefit from understanding user needs to challenge and develop your own IT roadmap & make more informed decisions.

Webinar Agenda

• How a ‘one size’ approach to IT strategy, doesn’t suit all employees
• How IT Departments are experiencing challenges
• How existing HR data is not enough to truly understand user needs
• Follow an example persona mapping journey
• Understand how different user groups work
• Overview of Insight’s “Persona Research & Development” Service
• How Insight has supported existing clients
• Find out how Insight can help your organisation

Presenters

Miranda Webb

Technology Adoption & Change Consultant, Insight